Florence Grist

Florence Grist

Florence Grist is Verne Global's latest Marketing Team Member. Based in our London office, Florence is working on Events, Social Media and Content. In her spare time, she enjoys Music, plays piano, loves History and is currently learning Russian.

Articles by Florence Grist

AI

What's Lang Lang Got That AI Hasn't?

In my first blog discussing the role of AI in the music industry, which you can check out here, I explored how software is transforming the way music is produced behind the scenes. It led me to further explore how AI technology is learning to perform music itself, and to share my own opinions, speaking as a musician, on the exceeding potential but also definitive limitations of AI.

AI

Could Your Next Favourite Artist Be A Robot?

We’ve discovered that AI can perform methodically and analytically, but does it have the potential to mimic the human mind’s creativity in order to produce a unique work of art such as a musical score? The devising process for music takes imagination; it is a challenge for even the most right-brained people to compose something brilliant that a listener has never heard before. It is even more of a challenge for that music to hold feeling and soul – so how could a computer possibly manage such a task when it ultimately has neither?

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