Throughout history, we have witnessed significant shifts in technology and innovation. The last 50 years alone have seen the advent of the personal computer, the internet, and smartphones, each revolutionising the way we live and work.

At the intersection of artificial intelligence (AI) and sustainability, data centers serve as the backbone for hosting and processing AI workloads. These facilities are tasked with handling the immense computational demands of AI algorithms and applications, which often require vast amounts of energy. As a result, AI data centers have emerged as focal points for addressing AI's environmental footprint and promoting sustainable practices within the industry.

As the demand for data processing and storage continues to soar, businesses are seeking optimal data center locations that offer efficiency, cost-effectiveness and sustainability. The Nordic region, comprising Finland, Norway, Sweden, Iceland and Denmark, has emerged as a compelling choice for data center investments due to its unique combination of low power costs and cool climate. We will explore why the Nordic region makes the perfect choice for organizations with high computing needs and how businesses can leverage these advantages for efficient and eco-friendly operations.

Air cooling has long been a conventional method for dissipating heat in data centers, but it is reaching its limits as rack power densities reach unprecedented levels. The escalating demand for processing power in modern data centers results in higher heat generation, surpassing the capacity of traditional air cooling systems.